Soerensen Garcia assists international and domestic brands, local manufacturers, retail companies and their marketing agencies in planning, designing, and executing traditional and Internet-based promotions. We advise them on legal and compliance issues relating to sweepstakes, contests, employee incentive programs, rewards programs, rebates, coupons, and gift certificates. We counsel on consumer fraud and consumer protection law issues at the local and the national level.

In addition, Soerensen Garcia’s services include:

• Structuring promotional campaigns to meet our clients’ business objectives while limiting legal risks associated with promotions
• Drafting legal documents for promotions – such as official contest rules and rebate terms –and reviewing promotional programs for compliance with national and local laws
• Drafting and negotiating contracts with promotional partners and agencies
• Drafting marketing and promotional guidelines and counseling on compliance
• Reviewing advertising materials for trademark, copyright, right of publicity, and other intellectual property issues
• Advising on advertising regulations for special audiences – including children – and for regulated industries
• Advising on clients’ other online commercial ventures
• Resolving disputes arising from promotions and advertising activities through negotiation and litigation